Parade [formerly 1one] is a Montreal-based creative studio who takes pride in hacking production workflows. We craft meaningful content, connecting the dots between artists and brands. We like strange ideas, good music, and genuine people.


Creative Cost Control

See us as consultants for optimizing your advertising budget. With more than 20 years of production experience, we’ve navigated all the pitfalls, so you don’t have to.

Content Production

You brief us, we get back to you with a concept, a team of ninjas, a post-production solution, an amazing soundtrack… and we walk your dog along the way.


We make brand activations and advertising stunts that connect with your audience. Participants and actors, releases and permits, we take care of it all. And that strange idea of yours that seems impossible, we want to hear all about it.